You have a great product or service, but need to increase interest. You need to raise your professional profile. You want to grow and engage your audience.
Whatever your challenge, let’s define your story and create the material that will help drive your success.
Blog posts, landing pages, website content, email campaigns, social media calendars, and explainer videos are just some of the options to include in an overall content strategy. How do you know what’s right for you and your business?
This is an opportunity for us to discover, create, and share your expertise with your target audience.
Video is one of the most popular ways to get your message into the world. Videos are relatable, sharable, and show a personal touch.
Here are some examples:
Explainer video to encourage customers to opt in to emails in light of new data security and privacy (GDPR) regulations.
One of a series of interview clips used in social and email campaigns to increase registrations at a utility industry training event.
Day of event promotional video to share the experience with global customers.
How are you working videos into your marketing strategy?
You have an existing content marketing program and need support to keep it going.
Or you need to revamp your website content - or launch your blog.
Writing projects vary, but should support your specific goals.
Here are some different writing projects to give you an idea of what’s possible:
Blog posts for corporate blog
eBook to educate customers about a new cyber security program
Handout to distribute during promotional speaking engagements